With the variety of campaigns and print ads on display, it is becoming increasingly difficult to capture a viewer's attention, but these mustache marketing techniques are referencing this comical facial hair phenomenon as a way to target a more youthful audience.
Traditionally associated with the type of facial hair that men often grow, mustaches have become a humorous part of pop culture, being utilized as a prop item or even as a comical accessory piece to wear to themed parties. By utilizing this infamous pop culture reference in marketing campaigns, retailers are able to draw in consumers with a much more hip and humorous theme.
From peeling facial hair ads to mustache-topped bottles, these clever marketing techniques will surely make an impression on those who are familiar with this iconic piece of imagery.
20 Comical Mustache Marketing Techniques
20
Iconic Mustache Ads
A Series of Ads for Schick Razors Illustrate Instantly Recognizable Staches
19
Spectacled Mustache Marketing
The Oliver People's Summer 2011 Campaign is Hipsterriffic
18
Farcical Fairytale Dating Ads
The McCann Erickson JDate Poster Promotes Serious Relationships
17
Blatant Booze Branding
The John Hollows Ginger Beer Image has Nothing to Hide
16
Sculpted Stache Campaigns
Philips Electric Razor Ads Emphasize Skin Around the Mustache
15
Bearded Biscuit Branding (UPDATE)
Caveman Cookies Packaging Got a Grooming by Kristina Filler
14
Mustache-Mocking Cups
Philips 'Augmented Reality Mugs' Give Hairless Men Faux Facial Hair
13
Witty Work Supplies
ASHV's Gadgetshop Paper Products Cause Comedy in the Workplace
12
Mustache-Topped Bottles
The Barbers Packaging Features Impeccably Sculpted Facial Hair
11
Beer-Bottled Wine
'Bob's Your Uncle' Features a Wonderfully Witty Wine Bottle Design
10
Mouth-Covering Mustache Ads
The Swiss Smile Dental Clinic Campaign Urges "Stop Hiding Your Teeth"
9
Secondhairy Head Ads
This Image Hair Group Campaign Treats Crown and Chin as the Same Charge
8
Drink Lid Disguises
The Sip-Stache Coffee Cup Concept Brings a Fun Formality to Your French Roast
7
Naughty Grooming Ads
The Julyna 2012 Campaign Raises Awareness of Cervical Cancer
6
Mustachioed Whiskey Branding
The Mister.e Bottle Adds Dapper Detailing to the Single-Malt Liquor
5
Macho Cocoa Branding
'Stache Chocolate' by Jenn Sager is Manly
4
Frightening Facial Hair Ads
The Newest Movember Ad Features David and his Creepy Mustache
3
Mustachioed Branding
Debonair Cigars Reemerge With Facial Hair Labels
2
Peeling Facial Hair Ads
The BTC Razor Blade Campaign Promotes Easy Shaving
1
Language-Learning Campaigns
The Britanico English Institute Ads Feature a Mario Bros. Theme
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Myth-Busting Skincare Campaigns
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Humorous Tequila Campaigns
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Anti-Counterfeit Campaigns
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Artful Bandage Collections
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Humorous Haircare Campaigns
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Gamified Snack Packaging
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Playful Hockey Campaigns
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Burger Ad Campaigns
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Evolution Fresh Introduced its 'Fresh Twist on Soda' Campaign
Body Care Rebranding Initiatives
Tree Hut Embraces the Sentiment of 'Uncontain Yourself'
Gourmand Beauty Products
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Cheeky Hygiene Company Campaigns
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Back-To-School Hygiene Campaigns
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Humorous Chocolate Spots
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Honest Shaving Campaigns
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Comedian-Supported Deodorant Ads
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Sports-Themed Grooming Tools
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No-Nonsense Grooming Campaigns
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Cheekily Creative Bookmarks
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