The June 2022 social media trends range from phygital mansion homes to digital universe tours and showcase how the advancement of social media is being leveraged by brands.
One intriguing example from the June 2022 social media trends comes from a brand dubbed Lalo. The new social media platform works as a digital scrapbook to memorialize loved ones for friends and family to share memories. Consumers can upload images, videos, voice recordings, and texts for free, but Lalo plans to implement a paywall for access to more storage space.
Another notable example comes from book retailer Indigo. The brand recently joined forces with social media platform TikTok Canada to launch the new #BookTok Book Club. The hashtag has gained notable popularity in recent years and enables users to share book recommendations.
Top 50 Social Media Trends in June
50
Live Streaming Beauty Mirrors
The Hydro Silk Unfiltered Beauty Mirror Shares Unedited Content
49
Phygital Mansion Homes
The MetaReal is a First-of-its-Kind Home with a Direct Digital Counterpart
48
Flagship Smartwatches
The Google Pixel Watch Boasts Health-Tracking and Connectivity Features
47
Social Video Creators Tools
Meta Announces the Launch of All New Creators Tools for Reels
46
Livestream Shopping
YouTube Unveiled New Shopping Features During Its 'Brandcast' Event
45
Artistic Team-Based Games
Theorycraft Games Announced Loki, a Project Inspired by MOBA Games
44
Social Live Streaming Applications
TikTok is Launching a Monetizable Live Streaming Service
43
Artistic Hamburger Competitions
HEINZ's is Offering $25,000 Through its Art of the Burger Contest
42
Collectible Phygital Apparel Tokens
adidas Released a Collectible 'Into the Metaverse' Perk
41
Anime-Branded Collectible Figurines
Funko Announced a New Set of Collectible Hunter x Hunter Toys
40
Mechanical Number Pads
Keychron Debuted the Q0 Hot-Swappable Numpad with a Sturdy Build
39
Safety-Focused Electric Scooters
'Scooway T8' Provides Highly Comfortable and Secure Rides
38
Lifelike Digital Avatar Builders
Mint Your Digital Twin with Trace Network Lab's 'Buddy'
37
Influencer NFT Trading Cards
Two OnlyFans Execs Partner to Launch Zoop, an NFT Influencer Platform
36
Virtual Restaurant Loyalty Programs
Wow Bao Debuted the Industry's First Virtual Loyalty Program
35
Quieter Handheld Gaming PCs
Valve Updated the Steam Deck with a Quieter Fan Standard
34
Celebrity-Branded Gaming Consoles
Xbox Canada and Roy Woods Unveiled an Exclusive Capsule
33
Pride Fashion Dolls
The Bratz Pride Collection Two-Pack Features a Stylish Same-Sex Couple
32
Video-First Social Media Platforms
The Mixo App Was Created for Food Content
31
Blockchain-Based Western Games
Gala Games Announced 'Grit' for the Epic Games Store
30
Y2K-Inspired Denim Collections
COACH Launched a Signature Denim Collection Full of Nostalgia
29
Phygital Wine NFTs
WIVA by WiV Technology Merges Wine Collecting with the Blockchain
28
Blockchain Game Development Studios
Metatheory Raised $24 Million to Create High-Quality NFT Games
27
AI-Powered Mental Health Apps
Mindbud Guides Individuals to Better Understanding Emotions
26
Digital Universe Tours
SpiceVR Created a Detailed Virtual Reality Experience Based on the Universe
25
AI-Powered Staring Contests
KitKat's Absurd and Fun Blink Break Encourages Gen Z to Take a Break
24
Oceanic Sports Sneakers
New Balance Debuted the Ocean Blue Colorway for the KAWHI 2 Sneaker
23
Branded TikTok Book Campaigns
Indigo and Tiktok Canada Launch Indigo’s First #Booktok Book Club
22
Live Video Game Events
Epic Games Announced the 'Collision' In-Game Event for Fortnite
21
Private Family Media Apps
Lalo Launches an Application to Memorialize Your Loved Ones
20
True Remote Collaboration Tools
Switchboard Elevates Virtual Meetings with Simulated Desktops
19
Immersive Soccer Fan Platforms
This Virtual Platform Brings Real Madrid's Fans Closer to the Club
18
Geometric Game Updates
Terry Cavanagh Released the 'Neo Update' for Super Hexagon
17
Rapper Gaming Collaborations
Babyface Ray is Now a Well-Known Rapper Making Waves Across the U.S
16
Globally Inspired Gourmet Recipes
Chef Stephanie Izard Partners with Instant Brands on YouTube
15
Virtual Payment Cards
Google Announced Virtual Credit Card Counterparts to Physical Cards
14
Creator-Focused Social Media Features
LinkedIn Announces the Launch of New Audio Events Feature
13
American Esports Partnerships
WePlay Esports Partnered with OTK Media as it Entered the U.S Market
12
Collaborative Social Media Features
Snapchat Shared Stories Allows for Easier Memory Sharing
11
AI-Powered Note Applications
Microsoft Announced a Set of Updates for its OneNote Service
10
Cryptocurrency Fast Food Payments
Chipotle Now Accepts Cryptocurrency Through the Flexa Platform
9
Inclusive Therapy Funding Programs
Hinge Launches a Fund to Aid Marginalized Therapists
8
Indian Esports Partnerships
GodLike Esports Partnered With Rooter for Exclusive Streaming Rights
7
Vampire-Themed Survival Games
Stunlock Studios' V Rising MMORPG Launched in Early Access
6
Studio Developer Mergers
Zynga Merged with Take-Two Interactive for $12.7 Billion USD
5
Free-to-Play Battle Royale Games
Fall Guys is Going Free-to-Play and Launching on All Consoles
4
Gaming Coaching Initiatives
Metafy Acquired GamerzClass to Launch Coaching Program for Gamers
3
Reimagined Horror Games
Capcom Announced the Resident Evil 4 Remake with a Darker Tone
2
Celebrity-Backed Plant-Based Foods
Beyond Meat Has Joined Forces with Comedian/Actor Kevin Hart
1
Community-Focused Sci-Fi Games
Hello Games Unveiled the 'Leviathan' Game Mode for No Man's Sky
Related Ideas
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Avatar-Based Social Apps
Metadream Launches Bondee, a Next-Generation Social Media App in Asia
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Social e-Commerce Platforms
Hoppn Creates "A New Type of Centralized Online Shopping Experience"
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Virtual Beauty Brand Ambassadors
Nars Cosmetics Unveiled a Trio of Meta-humans—the Power Players
Algorithm-Free Social Media Apps
'RTRO' Connects Users in a More Positive Online Environment
Anti-Filter Beauty Campaigns
Dove is Inviting Social Media Users to Fight Digital Distortion
AI Social Media Managers
Friz is an All-in-One Tool for DTC Brands on Social
Sticker-Creating Social Tools
Instagram Releases a New Sticker Creation Feature for Creators
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Mood-Boosting Cafe Pop-Ups
Skittles' House of Joy Brightens the Dark Days of February
Year-End Live Music Shows
Spotify Wrapped Live 2023 Shares Performances from Top Global Artists
Social Media News Updates
Meta's Threads Update Features a 'Trending Now' Feed for Relevant News
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
AI-Powered Beauty Filters
The TikTok Bold Glamour Beauty Filter Uses Machine-Learning
Digital Fast-Food Restaurants
YUM! Brands is Expanding its Technologies for Digital Sales
Visualized Social Streaming Features
Spotify and Snapchat are Launching the Share Track Lens
Fashionable Phygital Coats
Private Policy AW23 Took to the Metaverse
Gen Z-Centered Health Apps
RTRO Lauches with ChatGPT with a Focus on Mental Health
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Phygital Fashion Brands
PUNK Challenges Conventions with Digital Assets & Physical Tracksuits
Metaverse Beauty Looks
L’Oréal Revealed Its First Virtual Beauty Styles for Web3
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Modern-Day Travel Campaigns
Louis Vuitton Invites Gisele Bündchen for 'Horizons Never End'
Digital Wellness Inniaitives
Pinterest Focuses on the Digital Well-being of Gen Z
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
AI Beauty Shopping Apps
Trendio's Video Shopping App Shares Personally Curated Content
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Text-Based Social Medias
'Artifact' is an Upcoming Article-Focused Social Media Service
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Phygital Fashion Platforms
Macy's and Journee Debut the mstylelab Platform for Users
Shoppable Hybrid Apps
Lemon8 is a New Social Media App Combining Aspects of Instagram & Pinterest
Live Commerce Holiday Windows
TalkShopLive's WindowShopping Merges Physical & Digital Experiences
QSR Gen Z Campaigns
Chipotle Targets Gen Z with Wellness Snapchat Lens and Menu Items
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Invite-Only Social Medias
'Lapse' is a New Invite-Only Social Media Service for Photo Sharing
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Technology News Summaries
TechTok Helps Readers Stay On Top of News in Five Minutes
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Experiential Shopping Platforms
sune Shares a Fun and Engaging Way for Gen Z to Shop
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Social Media Political-Content Limitations
Meta is Reducing Political Content Recommendations
Playful Intergalactic Graphic Streetwear
Lorenz Presents its New Graphic Capsule for FW23
Young Professional Community Apps
Yuppie Helps Gen Z and Millennials Connect with One Another
Makeup-Focused Metaverse Worlds
NYX Professional Makeup Unveils a Metaverse Experience in Roblox
Gen Z-Targeting TikTok Tools
American Express & TikTok Launch the '#ShopSmall Accelerator' Program
360 Photo Booths
PhotoboothTO Introduces the Future of Event Photography in Canada
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Luxury Villa Influencer Ads
Stay Vista Launches #SoMuchMore Influencer Campaign
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
Immersive Digital Experiences
Kraft and Nexus Studios Join on the Immersive Mayoverse
Retro-Tinged Social Logos
Twitter Blue Unveils a New Logo that is Inspired by 80s Styles
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
Social Content Creator Platforms
The 'Marble' Social Media Manager Platform Offers Insights
Meme-Like Social Platforms
Social Platform Spill Launches its Beta with a ‘Meme-Forward’ Aesthetic
Mindful Mental Health Ads
Alo Moves 2023 Mental Health Awareness Month Campaign Just Launched
Professional Short-Form Video Feeds
LinkedIn is Testing a TikTok-Like System on its Platform
Visualized Social Media Data
InstaGraph Visualizes Social Media Data Through Unique Graphs
Minimalist Social Media Platforms
Bluesky is a Simple, Minimalist Social Media Platform
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Influencer Search Apps
Mavn Connects Influencers with Their Favorite Brands for Paid Opportunities
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Social Media Music Festivals
TikTok 'In the Mix' is a First-of-Its-Kind Music Festival
Loneliness-Combating Social Campaigns
Hinge Launches the New One More Hour Campaign and Fund
Instagram Hashtags Generators
TwoOrbits' Tool Uses AI and Machine Learning to Help Creators
Aggregated Social Insights
IndiePulse Uses Forum and Thread Comments to Find Your Next Projects
Image-Sharing Social Applications
Lapse is a New Image-Sharing App Loved by Gen Z Consumers
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Publicly Available Social Medias
'Bluesky' is Now Open to All Users Without Invitation
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Beauty Product Exploration Platforms
The Beautify.Tips Platform is for All Aspects of Beauty
Accessible Mixed-Reality Media
Chapter 2 Welcomes New Society to Revolutionize the Media Frontier
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Social Media AI Chatbots
Instagram Plans to Incorporate its Own AI Chatbots in the App
Social Reading Apps
Fable is a Social App for Readers That Goes Beyond Book Clubs
Social Media Forecasting Tools
WGSN TikTok Analytics Harness Data, Insights and More
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Celebrity Social Feeds
BeReal Introduces the Celeb-Exclusive 'RealPeople' Feed on its App
Gen Z-Focused Hotel Campaigns
Hyatt Recruits College Athlete Jalin Hyatt to Attract Gen Z
Parental Social App Controls
Meta Debuts a Series of New Features Across its Social Media Apps
Inspiring Creator-Focused Decks
TikTok Launches a New Creative Content Inspiration Deck
Pro-Community Social Media Apps
Take Creates Real Life Interactions Through a Social Network
Social Media Pre-Owned Luxury Marketplaces
LePrix Partnered with TikTok Shop in the U.S.
Digital Social Sharing Spaces
The Shilo App Invites Users to Share and Curate What They Love
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
Passion-Sharing List Platforms
MyLikes Helps Users Share What They Enjoy with Curated Lists
Youth Culture Telecom Campaigns
Deutsche Telekom's Summer Campaign Connects with Gen Z
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Marketing Mentorship Platforms
Sprout Social Launches as a New Business Mentorship Network
Platform Tonal Branding Updates
Disney+ Launches a Look at its New Visual Rebranding
Sustainable Media Initatives
BlueTriton and Teads Launch a New Digital Sustainability Initiative
Comforting Mental Health Apps
Lunai Allows Users to Share Their Thoughts in Private
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Social Sun Care Challenges
Cosrx's #LayerYourSPF Campaign Reached Milestone Views on TikTok
Social E-Commerce Platforms
TikTok is Launching a New E-Commerce Platform for Consumers
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
AI-Powered Creative Services
WePost Saga Helps Businesses Enhance Their Online Social Presence
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Creator Content Hubs
TikTok Launches a New World Hub to Help Brands Connect with Audiences
Outdoor Activity Challenges
L.L.Bean is Inviting People Outside for Mental Health Awareness Month
Secondary Social Media Features
Instagram is Rolling out the Flipside Feature On User Profiles
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Entrepreneur Brand-Building Tools
IndieLogs Helps Founders Stand Out Through Personalized Profiles
Short-Form Fashion Competitions
#TikTokFashion Challenges Users to Create and Share Their Design
Professional Community Platforms
LinkedIn is Targeting Gen Z Professionals with its New Campaign
Social Telegrammed Messaging Features
Instagram's Broadcast Channels Will Soon Launch Globally
Social Posting Platform Features
Threads Launches the New Send on Instagram Feature
Media-Based Music Expansions
DistroKid Users Now Have Access to TikTok Music for Promotion
Music-Focused Social Media
Musicboard is a Place for Music Lovers to Unite
Niche Interest Social Networks
Spiral Social Was Inspired by Wikipedia Topics
Transparent Paid Partnership Features
LinkedIn Is Releasing a New Feature for Brand Partnerships
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Nautical-Themed Streetwear Campaigns
KENZO Presents its New SS23 Collection in a Bright Campaign
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Social Sticker Features
Instagram Unveils the New Sticker Features for Stories and Other Content
Social Media Expansive Features
Twitter Blue Adds New Perk Features Through Uploads
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Social Media-Connected Links
Instagram Expands its Amount of Links on User Profiles
Long-Form Content Social Platforms
X Allows Premium+ Subscribers to Create Long-Form Articles
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
Automated Social Media Creation
Postlyy Helps People Effortlessly Manage Their Socials
In-App Social Post Schedulers
Instagram Launches Its In-App Scheduling Tool for Professional Users
Mental Health Community Engagement
OOt Social Health Recently Launched Its Application
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Broadcast-Like Social Channels
Meta is Launching New Broadcast Channels to Instagram and More
Joyfully Curated Homepages
Curations.club is a Digital Platform to Share What You Love