Chipotle Now Accepts Cryptocurrency Through the Flexa Platform
Colin Smith — June 3, 2022 — Business
References: engadget
Chipotle, the leading fast-casual Mexican food chain, announced support for the Flexa platform. Flexa is a web3 payment solutions platform that allows customers to pay for a variety of goods and services using cryptocurrencies. The platform accepts most major cryptocurrencies including Bitcoin, Ethereum, and more.
This new feature is currently only available for United States customers, as Chipotle has yet to release the support in its other regions. Customers must simply connect a digital wallet to Flexa and show their phone to the point-of-sale system at the time of checkout. The transaction will then process similar to tapping a phone for credit card payments.
The companies are celebrating the launch of this new integration with a limited-time promotion for 10% off the first purchase from each consumer that uses Flexa to pay for their Chipotle meal.
Image Credit: Chipotle, Flexa
This new feature is currently only available for United States customers, as Chipotle has yet to release the support in its other regions. Customers must simply connect a digital wallet to Flexa and show their phone to the point-of-sale system at the time of checkout. The transaction will then process similar to tapping a phone for credit card payments.
The companies are celebrating the launch of this new integration with a limited-time promotion for 10% off the first purchase from each consumer that uses Flexa to pay for their Chipotle meal.
Image Credit: Chipotle, Flexa
Trend Themes
1. Cryptocurrency Payments - Businesses adopting cryptocurrency payment solutions such as Flexa to cater to tech-savvy customers without compromising on speed, security, and reliability.
2. Web3 Payment Solutions - Businesses partnering with payment platforms like Flexa that combine decentralized blockchain and traditional payment systems to create fast and secure payment experiences.
3. Limited-time Promotions - Businesses leveraging limited-time promotions and discounts to entice customers to adopt new payment methods and to build brand awareness around their innovative offerings.
Industry Implications
1. Fast-casual Restaurants - Fast-casual restaurants like Chipotle implementing cutting-edge payment solutions such as Flexa to enhance customer experience and stay competitive in the crowded food industry.
2. Blockchain and Cryptocurrency - Blockchain and cryptocurrency companies partnering with payment-centric platforms like Flexa to expand the use cases and adoption rates of digital currencies in mainstream commerce.
3. Retail and E-commerce - Retail and e-commerce businesses adopting future-proof payment solutions such as Flexa to cater to tech-savvy customers, lower transaction fees, reduce fraud risk, and gain a competitive edge.
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