It's no secret, people judge a book by its cover and for good reason, the cover is the first indicator of what can be expected in terms of genre, story and plot; the same goes for these examples of sauce packaging. By focusing on emotions, aesthetics or both, designers and companies create an immediate impression with their consumers that can be long-lasting or fleeting depending on how impactful and well-executed it is.
One of the examples of sauce packaging involves the Dave's Gourmet Adjustable Heat Sauce. It focuses on function, allowing people to spray exactly how much of the spice they want on their food. On the other hand, Lethal Ingestion embraces a medical aesthetic that is present both in the form of its bottle as well as the design of its label.
23 Examples of Sauce Packaging
From Moonshine-Inspired Hot Sauces to Rage-Based Branding Schemes:
Meghan Young — Jun 18, 2014 — Marketing
23
Minimalist Pasta Packaging
My Kitchen Basics Avoids Crowded Graphics
22
Fire Breathing Branding
Sriracha Hot Sauce Packaging Was Infused with Flaming New Life
21
Rage-Based Branding Schemes
Angry Man Salsa Packaging Infuses the Sauce with Fiery Feelings
20
Fiery BBQ Branding
These Sauces Make for the Perfect Foodie Father’s Day Gift
19
Moonshine-Inspired Hot Sauces
This Clear Spicy Condiment Comes in A Clever Liquor-Like Bottle
18
Big Brand Taco Sauces
Taco Bell's Hot Sauces are Now Available in Bottles
17
Vibrant Hot Sauce Branding
VIBE Hot Sauce Stands Out with Unexpected Hues
16
Fiery Hot Sauce Liqueurs
Add a Kick of Flavor to Your Vodka Collection with UV Sriracha Vodka
15
Kitchen Utensil Sauce Packaging
Ben’s Independent Grocer Pasta Sauce Shows Spoons on the Front
14
Beer-Branded Barbecue Sauces
Get Ready For The Long Weekend with These Tasty Marinades
13
Illustrative Sauce Packaging
Delika Sauces is Recreated with Bold Typography
12
Modern Korean Sauces
The We Rub You Korean BBQ Marinade Brings Sweet and Savory to American Meals
11
Undead Pallette Burners
Enjoy the Scrumptious Fleshy Taste of the Zombie Hot Sauce
10
Strange Savory Sauces
Todd’s Concoctions BBQ Sauces are Strangely Delicious
9
Spicy Condiment Collaborations
Srirachup is a Taste Bud Exploding Combo of Sriracha and Ketchup
8
Terrorist Hot Sauce
Controvercial 'Bomb Laden' Warlord Cooking Sauce
7
Hot Hawaiian Sauces
The Adoboloco Jalapeno Sauce Says Aloha to Some Spicy Flavor
6
Armed Forces-Inspired Condiments
The Proceeds from 'Forces Sauces' Help Support Veterans in the UK
5
Aged Iconic Hot Sauces
Sosu Barrel-Aged Sriracha Adds a Touch of Refinement to the Condiment
4
Pork-Flavored Condiments
Bacon Hot Sauce is for the Truly Devout Bacon Lover
3
Fatal Palette-Burning Condiments
Lethal Ingestion Challenges You to Handle the Heat
2
Caffeinated Spicy Condiments
The DoubleKick Specialty Hot Sauce Packs Two Punches
1
Adjustable Products
Dave's Gourmet Adjustable Heat Sauce
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Minimalist Pasta Packaging
My Kitchen Basics Avoids Crowded Graphics
Convenient Condo Cookers
The Bruce Handrail Grill is Perfect for Urban Balconies and Apartments
Wholesome Rice Paper Packaging
Kim Soonhee's Rice Paper Branding is Simple & Evocative of Nature
Stylish Recycled Military Bags
Sword & Plough Recycle Military Fabric with Aid from Army Veterans
Cartoonish Dog Treat Branding
Josie's Bully Bites Comes in a Recyclable Container
High-Class Hybrid Desserts
The Macaron Ice Cream Sandwich is a Delectable Dessert by Chef Payard
Simply Lovely Labelling
Bagas Bravas Packaging Marks Each Product Clearly in Cursive
Animal Appendage BBQ Tools
The Barbeque Bear Paws Make Cooking Easier
Old-Time Maritime Marketing
Old Salt Merchants Packaging Embodies a Charming Apothecary Image
Spicy Condiment Kicks
These Sriracha Shoes by Hourglass Footwear Add Flavor to Any Outfit
Paint-Splattered Chocolates
Unelefante's Jackon Pollock Style Chocolate Bars Are Art-Appreciative
Freshness-Promoting Bread Packaging
Claudia Lloyd Preserves Products for Marks and Spencer
Funky Fruit Branding
SunFeel Packaging Emphasizes the True Solar Exposure of its Farmed Foods
Rugged Land Packaging
Okanogan Wilderness Food is Reimagined by Mark Johnson
Eggcellent Carton-Made Airplanes
Charlotte Austen and Jack Munro Create a Model WWII Plane
Aviation-Inspired Luxury Wear
The Louis Vuitton 2012 Fall/Winter Line is Made for Jet Setters
Modern Apothecary Packaging
Noise 13 Creates the Ziesche Modern Apothecary with an Old-World Look
Jam Jar Booze Branding
Super Beer Packaging Serves Up a Quirky and Casual Impression
Prepared Cuisine Companies
Saffron Road Foods is the Largest Producer of Halal Foods in the US
Bite-Sized BBQ Cupcakes
This ‘Life's a Batch’ Pastry is Perfect for the Summer Season
Easy Charcoal Flame Starters
The Rapidfire Chimney Starter by Weber Makes Charcoal BBQing a Breeze
$325,000 Burgers
This Cloned Burger Offers a Cruelty-Free Way to Eat Meat
Apothecary-Inspired Shampoo Packaging
Ancient Herb by Carmen Km Looks Aged
Steampunk-Inspired Train Grills
Ryazan Deulino's Homemade Barbecue is a Giant Locomotive
Edible Canned Bugs
These Canned Bug Flavors Include Sour Cream & Onion Dung Beetles
Patriotically Supportive Timepieces
Minuteman Watches Are Made in America and Supports Veterans
Bluntly Branded Coffee
F*cking Strong Coffee Boasts Exactly What it is
Deep Fried Chips
The Hot Cheeto Cheese Sticks will Clog Your Arteries
Teeth-Baring Box Branding
The New McDonald's Mascot is a Happy Meal Box with a Toothy Smile
War Jet iPad Sleeves
The Givenchy Fighter Plane Pouch Turns You into a WW2 Veteran
Soda-Inspired Nail Polishes
The Coca-Cola by OPI Collection is Made with Iconic Beverages in Mind
Suggestive Bedding Branding
The Dirty Linen Packaging is Unabashedly Playful
Gigantic Board Game Dice
These Wood Yard Dice are Perfect for Outdoor Summer Games
Pastoral Paradise Branding
Volim Honey Packaging Paints a Picture of its Wholesome Rural Source
Elegant Jam Jar Branding
Holy Belle Moonshine Packaging Has a Lovely Crafted Quality About it
Delicate Skincare Packaging
Dove's True Tone Branding Suggests Its Gentle and Premium Qualities
Fiery BBQ Branding
These Sauces Make for the Perfect Foodie Father’s Day Gift
Song-Inspired Wine Branding
Manikay Wine Uses Aboriginal Music for Inspiration
Golf-Inspired Barbecue Utensils
Practise Your Swing While You Grill for Your Family and Friends
Deceptive Controversial Ads
This Campaign for Fuego Azteca Dispells Arguments with a Statement
Spicy Sorbets
The Hundreds' New Cinco de Mayo Treat Infuses Mexican Food Flavors
Test Tube Barbecue Spices
Take Your Long Weekend Sumer Grilling to the Lab
Moonshine-Inspired Hot Sauces
This Clear Spicy Condiment Comes in A Clever Liquor-Like Bottle
Big Brand Taco Sauces
Taco Bell's Hot Sauces are Now Available in Bottles
Vibrant Hot Sauce Branding
VIBE Hot Sauce Stands Out with Unexpected Hues
Darkly Branded Beer
Khooms is a New Kind of Premium Beer Packaged by Israel Viveros
Fiery Hot Chili Packaging
Vesta's New Beautiful Packaging is Sizzling and Functional
Fiery Hot Sauce Liqueurs
Add a Kick of Flavor to Your Vodka Collection with UV Sriracha Vodka
Kitchen Utensil Sauce Packaging
Ben’s Independent Grocer Pasta Sauce Shows Spoons on the Front
Illustrative Sauce Packaging
Delika Sauces is Recreated with Bold Typography
Sweetly Spicy Squeezable Candies
Fix Your Craving for Spice With Squirts of This Spicy Candy
Rabbit-Resembling Packaging
Chocolats Favoris Treats are Sold in Bunny-Inspired Gift Boxes
Repetitive Color Branding
Rich D Designs the Identity for the Salford Symphony Orchestra
Yoga-Inspired Tea Branding
Yogi Tea Promotes Healthy Living
Unusual Food-Finding Blogs
Elsa Lang's 'Chow Scout' Picks Out the Weirdest Amazon Food Items
Spicy Condiment Lip Salves
The Sriracha Lip Balm Leaves Lips Feeling Warm and Savory
Awareness-Raising Dog Food
Take the Lead Informs Owners with Food for Their Pets
Converted Spicy Seasonings
Randy Clemens Turns Sriracha Liquid into Powder Form
Sleek Compact Ice Makers
This Portable Ice Maker Will Help to Keep Your Drinks Cold
Taste-Bud-Burning Treats
The Sriracha Rooster Sauce Lollipop Has an Offensively Fiery Flavor
Soundwave Earbud Branding
Shane Roepe Designs the Packaging for 'Streets by 50'
Bearded Brew Branding
These Barbiere Beer Bottle Designs Embraces Grizzly Grooming
Sulky Beer Branding
Seasonal Affective Beer Gets Its Identity from Gloomy Weather
Rustic Lawn Sport Sets
This Vintage Bowling Set is a Fun Outdoor Game for Fun-Filled Parties
DIY Dessert Tacos
The Taco Bell Chocolate Taco Kit Lets You Make Your Own Choco Tacos
Booze-Holding Boomboxes
This Multifunctional Bag Has a Retro Look and Works With Most Devices
Boozy Fruit Spreads
The Jam Stand Creates Alcohol-Infused Fruit Preserves
Soldier Praising Cakes
These Veterans Day Cupcakes Honor Citizens Who Have Served
Numeric Baby Food Branding
SMA Infant Nutrition Provides Three Food Products for Growing Babies
Fiery Frozen Desserts
The Sriracha Ice Cream Sandwiches Revolutionize Savory & Sweet Combinations
Pho-Inspired Cocktails
The 'Worthy F*cking Adversary' is a Pho Cocktail That Tastes Like Beef Soup
Vector-Rendered Booze Branding
Black Rock Brewery by Josh Snodgrass Uses Raw Images
Flashlight Grill Tongs
Barbecuing in the Dark is No Longer an Issue with These Clever Utensils
Fishing-Inspired Barbecue Tools
These Backyard Accessories are the Perfect Addition for the Angler
Cat-Focused Milk Packaging
Kale Tyler Brower Updates Traditional Milk Bottles
Fiery Hot Holiday Candies
These Spicy Candy Canes Were Inspired by Sriracha Hot Sauce
Super Spicy Sipping Bottles
The Gage and DeSoto Sriracha Water Bottle Mimics the Iconic Design
Strange Savory Sauces
Todd’s Concoctions BBQ Sauces are Strangely Delicious
Spicy Condiment Collaborations
Srirachup is a Taste Bud Exploding Combo of Sriracha and Ketchup
Timber-Cloaked Containers
Mamabrown Packaging Has an Unusual Wooden Label
Fiery Pork Candies
The Sriracha Bacon Lollipop is a Spicy and Filling Treat
Sriracha-Loving Cocktails
The 'Cocky Rooster' is Fiery Hot Taste Sensation
Wine Bottle Beer Branding
The Avant Red Flander Ale will Trick Wine Drinkers
Fiery Hot Sauce Pops
These Sriracha Lollipops are Devilishly Spicy Sweet
Sweetly Spicy Beef Jerky
This Combination of Sriracha and Beef Jerky is as Delicious as Snacks Get
Hot Hawaiian Sauces
The Adoboloco Jalapeno Sauce Says Aloha to Some Spicy Flavor
Spicy Booze-Infused Corn
Whiskey Sriracha Caramel Corn is Just in Time for the Superbowl
Picnic Table Condiment Stands
This Adorable Condiment Set Resembles a Miniature Picnic Table
Barbecuing Lunch Boxes
The Compact Ziggle All-in-One Grill Can Carry and Cook Your al Fresco Meal
Artisan Owl Branding
This East Van Vodka Packaging by Cause+Affect Embodies Sophistication
Picante Liqueur Finishers
Bittermens Hellfire Habanero Shrub is Specially Designed for Mixologists
Spicy Condiment-Flavored Candies
The Sriracha Chocolate Bar Brings the Heat to Your Mouth
Soldier-Supporting Office Supplies
Veterans Ink Donates to Non-Profit Operation Once in a Lifetime
Hot Sauce Sweatshirts
This ThinkGeek Sriracha Top Will Keep You Comfortable and Looking Hot
Hot Sauce-Inspired Salts
Sugared Spice Shoppe Makes Sriracha-Infused Salt
Aged Iconic Hot Sauces
Sosu Barrel-Aged Sriracha Adds a Touch of Refinement to the Condiment
Hot Sauce Documentaries
Sriracha the Movie Answers Burning Questions About the Famous Sauce
Crafty Spirit Subscription Services
Flaviar Offers Spirit Subscriptions and Tasting Packs
Perk-Providing Soldier Services
The Military ID Program Helps Deserving Troops and Veterans
Spicy Condiment Cookbooks
'The Hot Sauce Cookbook' by Robb Walsh Guides Fans of the Painful Stuff
Happy Homecoming Jeep Ads
This Jeep Super Bowl Commercial is Part of Operation S.A.F.E. Return
Spice-Infused Carnivore Snacks
Jack Link’s Sriracha Beef Jerky Will Make You Cry
Caffeinated Spicy Condiments
The DoubleKick Specialty Hot Sauce Packs Two Punches
Spicy Tear-Inducing Candies
The Tabasco Jelly Bellies are Sure to Satisfy Your Fiery Cravings