63 Ways to Have Fun in the Sun

This collection of finds will even have David Hasselhoff reminiscing about his 'Baywatch' glory days. After all, it's summertime, and what better way to celebrate then to have a fun day at the beach?

Check out the slideshow below for anti-theft beach safes, eco-friendly resorts and summer fashions that will even turn David Hasselhoff's head.

Implications - Consumers associate the idea of having fun in the sun with a carefree, simple lifestyle. The idea of being able to lounge around and just lay in the sand appeals to many people. Consumers also love the idea of a getaway and fashion photography allows a company to play off of this interest to capture attention.