The Outerknown Sun Collection has been debuted by the Kelly Slater-founded brand as a series of garments that will offer impressive protection from the sun alongside performance capabilities.
The range boasts sun shirts, polos and hoodies each crafted using 100% recycled polyester, and will each offer UPF 50+ protection to work well for athletes who spend extended periods outdoors training. This includes surfers and swimmers, but also includes those who simply spend hours in the sun during the summer months.
The Outerknown Sun Collection also features quick-dry properties to help wick moisture from the skin, while anti-odor technology works without silver to prevent unwanted odors during workouts. The range can be purchased from the brand now starting at $78.
Image Credit: Outerknown
Key Themes Behind This Trend
- Athlete-approved Sunwear
- Elite-backed UPF garments position sun protection as a core performance attribute for outdoor training apparel.
- Recycled Performance Fabrics
- High-protection clothing made from recycled polyester signals a market shift where sustainability and technical utility converge in everyday sportswear.
- Silver-free Odor Control
- Non-silver anti-odor treatments introduce cleaner performance finishes for activewear designed around comfort, durability, and reduced material concerns.
Where This Applies
- Athletic Apparel
- Performance apparel is expanding beyond fit and mobility as UV defense, moisture management, and odor resistance become integrated product expectations.
- Surf and Swim Gear
- Water-focused sportswear gains new relevance through quick-dry sun protection garments suited to long outdoor sessions and crossover summer use.
- Sustainable Textiles
- Recycled technical fabrics support a new class of protective garments that combine environmental positioning with measurable functional benefits.
