Rockstar

These Masculine Branding Styles Spread the Testosterone Around

By: Michael Baxter - Published: • References:
If you take a look at most styles of modern male imagery, you can almost smell the testosterone. Getting to men has changed a lot over the years, but a slightly restricted, subtle approach remains apparent.

“Be a man” is a term that gets thrown around a lot. As simple as the term is it often comes down to that with most aspects of male branding. In many ways, male imagery has become more similar to feminine branding over time, but there are still approaches that push an exaggerated, hyper-masculine take.

All it needs after that is either a rough or slick package (depending on the man) and some confrontational marketing and it’s ready to sell. Bonus points if the name of the brand or product is also funny like Mandles for man candles. Stats for 65 Examples of Macho Branding Trending: This Year & Very Hot
Traction: 28,136 clicks in 27 w
Interest: 2.5 minutes
Concept: Male Branding
Related: 415 examples / 319 photos
Segment: Males, 12-55
Comparison Set: 152 similar articles, including: men-targeted smartphones, manly motif wall decals, and macho car-inspired strollers.