Since the success of the popular Old Spice's "Smell like a man, man" ad campaign, it seems like McDonalds Quarter Pounder commercial is following suit in their own macho commercial.
The 30-second spot features a regular Joe holding up a McDonalds Quarter Pounder in one hand while doing masculine things with the other, ending it off with their main message, "Because you’ll look like more of a man with a Quarter Pounder in your hand." Eat enough of those burgers and there sure will be a "big man."
Stats for Manly Burger Ads
Trending: Older & Warm
Research: 3,084 clicks in 295 w
Interest: > 3 minutes
Concept: McDonalds Quarter Pounder Commercial
Related: 40 examples / 31 photos
Segment: Neutral, 18-35
Comparison Set: 15 similar articles, including: finger-paint campaigns, racist mcdonalds ad?, and linebacker hygiene commercials.
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