The competition amongst cosmetic retailers to sell products is an on-going battle, and these creative cosmetic campaigns are some clever examples of how businesses are attempting to sell their products in unique and bold ways.
Makeup can be a fun and playful thing to experiment with, especially for young girls, but with so many different brands and options to choose from, deciding what to purchase and from what retailer can be difficult. These creative cosmetic campaigns however, have utilized unique strategies and outside-the-box designs in order to capture the interest of consumers. By incorporating flamboyant colors, over-the-top imagery and clever references, these cosmetic ads are serving to showcase a more imaginative take on ordinary makeup.
From crystallized lipstick ads to neon eyeshadow lookbooks, these creative cosmetic campaigns will surely catch your attention with its unique themes and colorful imagery.
Stats for 18 Creative Cosmetic Campaigns
Trending: Older & Buzzing
Research: 205,070 clicks in 140 w
Interest: 2.7 minutes
Concept: Cosmetic Campaigns
Related: 121 examples / 93 photos
Segment: Females, 12-35
Comparison Set: 44 similar articles, including: neon eyeshadow lookbooks, 60s citrus campaigns, and golden makeup moment ads.
18 Creative Cosmetic Campaigns
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By: Tana Makmanee - Published: Aug 22, 2013