The Chanel ‘Mirror, Mirror’ video campaign has already caused a stir with the crystallized face of model Inguna Butane for Chanel’s Rouge Allure lipstick line. The beautiful mini-video features a fantastically fascinating loop of the reflection of Inguna Butane’s crystallized face being shown on repeat until eventually, the lights fade out and the sparkly lipstick is captured alongside the gems in the dark.
The lighting and make-up in the video are impeccably perfected to represent the brand's effortless glam. Chanel has captured in the commercial what makes their product a standout—it’s glamorously exquisite and high quality. As a premier fashion brand, Chanel has always been top of the pack in terms of setting the standards in the fashion industry and having a major influence in the branding and marketing that go alongside.
Stats for Crystallized Lipstick Ads
Trending: Older & Buzzing
Research: 3,994 clicks in 198 w
Interest: > 3 minutes
Concept: Chanel Mirror Mirror
Related: 118 examples / 91 photos
Segment: Females, 18-55+
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