In order to engage its clients in a fun and friendly way, the Muchimuchi advertising agency in Paris put together a fun set of yellow macarons inspired by popular emoji icons.
Knowing that few people are able to pass up a sweet macaron, the agency used macarons as a way to say a friendly hello to its clients. The dessert macarons include emojis that blow kisses, cry happy tears and wear cool sunglasses. To round out the thoughtful gift set, there is also a macaron with the brand's logo on it.
Even though this client gift idea is being used by an advertising agency, it could be adapted by many more businesses that pride themselves on having a fun spirit and keeping up with the times.