With the start of the NFL season, Verizon decided to incorporate new features to its Yahoo Sports App to make it more interactive, for most football fans that will remain at home due to social distancing restrictions. The New features include a co-viewing option, AR replays and livestreamed games.
The co-viewing or “watch together” option will allow you to invite 3 other users to livestream the games. According to the Yahoo Sports App page, “Live games are available on the Yahoo Sports app on your phone and tablet. While games are available in the US only and screen-casting is not permitted.”
Verizon (with the Yahoo Sports App) is yet another company trying to increase users´ engagement for live events while people remain at home.
What's Driving This Trend
- Co-viewing Option for Live Events
- Verizon's new co-viewing feature in the Yahoo Sports App allows users to invite friends to watch live games together, creating a more interactive viewing experience.
- Augmented Reality Replays
- The incorporation of AR replays in the Yahoo Sports App enhances the user's ability to analyze and replay key moments of the game, providing a more immersive and engaging experience.
- Livestreamed Games
- Verizon's addition of livestreamed games in the Yahoo Sports App allows football fans to watch games in real-time, even if they are unable to attend in person.
Who This Affects Most
- Sports Streaming Services
- Sports streaming services can leverage co-viewing features and augmented reality replays to attract and retain users who are seeking a more interactive and immersive viewing experience.
- Telecommunications
- Telecommunications companies like Verizon can enhance customer engagement by integrating innovative features like co-viewing and livestreaming into their mobile applications.
- Mobile App Development
- Companies in the mobile app development industry can explore the integration of co-viewing options and augmented reality replays to create engaging and unique experiences for their users.
