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WiFi-Enabled Wine Bottles

This Startup Has Created the World's First Smart Wine Bottle

— March 31, 2016 — Lifestyle
A Boston-based startup recently launched an Indiegogo campaign for the world's first WiFi-enabled wine bottle. While wine itself has been fine-tuned over the years, wine bottles have remained relatively unchanged. Now there is a smart bottle that brings wine into the 21st century.

Dubbed "the world's first smart wine bottle," Kuvée is an aluminum bottle equipped with an interactive touchscreen label. Instead of a traditional paper label, the bottle comes with a full-color LED screen. This screen can be connected to WiFi to provide users with information about the grapes used, the region the wine is from, the history of the estate and the biography of the winemakers. Users can even use the label to order more bottles of wine online or rate their favorite varieties.

The WiFi-enabled wine bottle is sure to appeal to tech-savvy wine drinkers who are looking for a more engaging drinking experience.
Trend Themes
1. Smart Packaging - The trend of smart packaging can disrupt the traditional packaging industry by offering more interactive and engaging experiences for consumers.
2. Internet of Things (iot) in the Consumer Goods Industry - The integration of IoT technology in consumer goods can create new business opportunities and enhance customer experiences.
3. Personalized Marketing - Using smart technology on products like wine bottles allows for personalized marketing techniques that can attract more consumers and increase loyalty.
Industry Implications
1. Wine Industry - The wine industry can benefit from the introduction of smart bottles to differentiate their products from competitors and offer an enhanced experience to consumers.
2. Packaging Industry - Smart packaging can revolutionize the traditional packaging industry by offering more features and information to consumers beyond just holding the product.
3. Consumer Goods Industry - The consumer goods industry as a whole can take advantage of the integration of IoT technology which can open doors to new business models and innovations.
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