Parra works in collaboration with both Patta and Avant Arte on the new When the Smoke Clears charitable art print. The trio of Amsterdam-based imprints are joining forces on the piece as it blends together forms and colors that are true to Parra's design language.
It showcases a woman sitting in front of what is seemingly a body of water along with a tree-lined landscape. The print is silkscreened and limited with only 250 prints in total -- each one is signed by hand and numbered for a unique touch. All of the proceeds are set to go to Patta Academy, which is an organization that drives youth entrepreneurship. Avant Arte is also producing a film to capture the narrative behind the collaboration.
Image Credit: Avant Arte
What Makes This Trend Stand Out
- Collaborative Art
- Opportunity to create more collaborations between artists and brands or organizations for charitable purposes.
- Limited Edition Prints
- Opportunity to create exclusive and rare prints as a strategy to increase the value and demand of art pieces.
- Art for a Cause
- Opportunity to align artistic endeavors with social causes to contribute positively to society and bring awareness to important issues.
Sectors Adopting This
- Art and Design
- More opportunities for artists to collaborate with brands or organizations on special projects or events.
- Non-profit and Social Impact
- Opportunity to use art as a tool to drive positive social change and create awareness around important issues.
- Film and Entertainment
- Opportunity to create documentary films that tell the stories behind the collaborations between artists, brands, and non-profit organizations.
