Gobie Brands Itself as a "Social Wellness Wearable"
Laura McQuarrie — April 28, 2017 — Tech
References: gccatapult.panasonic & psfk
There are numerous wearable devices that are designed for keeping tabs on one's emotional and physical health, but 'Göbie' sets itself apart as a "social wellness wearable."
The app-connected Göbie is meant to be worn as a wristband, which offers feedback, gesture recognition and visual cues to encourage playful, spontaneous interactions with others who are equipped with the same system. For instance, Göbie identifies "pop-up play opportunities" that can be carried out nonverbally or through gestures. As a whole, the wellness wearable is designed to encourage more face-to-face interactions between people and less alone time staring at a screen.
Since the levels of interaction that people enjoy differ, the wearable makes it possible to customize the encouragements made based on their own introversion or extroversion.
The app-connected Göbie is meant to be worn as a wristband, which offers feedback, gesture recognition and visual cues to encourage playful, spontaneous interactions with others who are equipped with the same system. For instance, Göbie identifies "pop-up play opportunities" that can be carried out nonverbally or through gestures. As a whole, the wellness wearable is designed to encourage more face-to-face interactions between people and less alone time staring at a screen.
Since the levels of interaction that people enjoy differ, the wearable makes it possible to customize the encouragements made based on their own introversion or extroversion.
Trend Themes
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Social Wellness Wearables — Disruptive innovation opportunity: Develop wearable devices that promote social interaction and wellness.
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App-connected Wearables — Disruptive innovation opportunity: Create wearable devices that connect to mobile apps for enhanced functionality and user customization.
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Gesture Recognition Technology — Disruptive innovation opportunity: Explore gesture recognition technology for creating interactive and nonverbal communication experiences.
Industry Implications
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Wearable Technology — Disruptive innovation opportunity: Explore innovative applications and features for wearable devices in the market.
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Health and Wellness — Disruptive innovation opportunity: Integrate social and wellness aspects into existing health and wellness industries to promote holistic well-being.
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Mobile Apps — Disruptive innovation opportunity: Develop mobile apps that enhance user experiences and customization for wearable devices.
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