To inspire people in London to book a trip to Las Vegas, the Las Vegas tourism board created a VR graffiti activation with the artist 'Insa.'
As part of a three-day activation in London, those who put on a virtual reality headset will have the chance to see the American city artfully reinterpreted through the eyes of the graffiti artist. To make the most of the immersive qualities of the VR technology, the upcoming event in June will also engage one's senses with a DJ playing Las Vegas-inspired music and cocktails that promise to serve "a taste of the strip."
The event by the Las Vegas Convention and Visitors Authority will also provide people with the chance to win a fun-filled trip to Las Vegas of their own through Virgin Holidays.
VR Graffiti Activations
More Stats +/-
Futuristic VR Centers
Airport Lounge VR Trips
Chinese Electric Concept Cars
Travel-Inspiring Store Lounges
Airline Poutine Pop-Ups
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The Las Vegas Tourism Board Created a Virtual Experience to Boost Visits
- By: Laura McQuarrieMay 30, 2018