Subscription-Based Urban Vehicles

The Conceptual Volvo PV by Rashid Tagirov Suits Various Needs

The face of urban transportation will no doubt change drastically in just the next few years, which is identifies with the conceptual Volvo PV by Rashid Tagirov. Created as part of his master's thesis, the vehicle has been designed as a transportation solution for urban mobility as well as inter-urban connections that features a subscription ownership model. This includes both short and long-term subscription options to make it suitable for individuals, families or as a taxi to have passengers only access it on a sporadic basis for rides.

The conceptual Volvo PV also puts a focus on customization for passengers by automatically adjusting, depending on the age of the rider or their individual preferences. Ample storage space is integrated to make it suitable for travelers with luggage or passengers with lots of shopping.

Subscription-based Urban Vehicles
Subscription ownership model in urban transportation is a disruptive innovation opportunity.
Customizable Passenger Experience
Automatically adjusting features based on rider preferences is a disruptive innovation opportunity.
Ample Storage Space
Integration of ample storage space for travelers or shoppers is a disruptive innovation opportunity.

Who This Affects Most

Automotive
The automotive industry can explore subscription ownership models for urban transportation.
Transportation
The transportation industry can leverage customizable passenger experiences to enhance urban mobility.
Retail
The retail industry can tap into the demand for urban vehicles with ample storage space for shoppers.
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 88%
Activity 56%
Freshness 8%