The Vive Organic Pure Boost Vitamin C wellness shot has been announced by the brand as a new addition to its functional lineup of juice drinks that is perfect for those seeking out a way to naturally boost their immunity this season.
The shot boasts a 100% organic recipe that's also plant-based and features camu camu, acerola, passionfruit and dragonfruit juices in the mix alongside cayenne pepper. The two-ounce shot reportedly contains 500mg of natural vitamin C with no synthetic vitamins, artificial flavors, artificial colors or added sweeteners in the mix.
The Vive Organic Pure Boost Vitamin C wellness shot is being launched at Whole Foods store locations on its own for $3.99 as well as in 12-packs that are priced at $46.99.
What's Driving This Trend
- Functional Juice Shots
- Brands can explore new functional ingredients to create unique blends for health-conscious consumers.
- Plant-based Wellness
- Brands can focus on developing plant-based products with organic ingredients to cater to the increasing demand for health-conscious and sustainable lifestyles.
- Natural Immunity Boosts
- Brands can invest in creating natural, nutrient-dense products to help consumers boost their immunity without synthetic vitamins or artificial ingredients.
Who This Affects Most
- Health and Wellness
- The health and wellness industry can explore the use of functional and plant-based ingredients to offer consumers natural immunity boosts.
- Organic Food and Beverage
- The organic food and beverage industry can create innovative and nutrient-dense products using organic ingredients to cater to health-conscious consumers.
- Retail
- Retail stores can introduce more functional juice shots and immunity-boosting products to their inventory to cater to health-conscious consumers.
