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Extra Cheesy Nacho Chips

Dorito's Limited-Edition Ultimate Cheddar Flavor Has Arrived

— August 19, 2019 — Lifestyle
If regular Doritos chips just aren't cutting it for you anymore, you'll be happy to hear that Dorito's limited-edition Ultimate Cheddar flavor has finally found its way to store shelves in the US. Though previously spotted in Spain and Canada, now the extra cheesy flavor is available for US consumers as well.

Dorito's new Ultimate Cheddar flavor was originally spotted by junk food Instagrammer @markie_devo. According to the packaging: "Doritos Ultimate Cheddar flavored tortilla chips combine the classic Doritos crunch with the bold flavor of cheddar cheese." Though @markie_devo found the chips at his local 7-Eleven in New York City, fans have also reported seeing the Ultimate Cheddar flavor at Sam's Club in family-sized bags.


Image Credit: @markie_devo.
Trend Themes
1. Ultimate Cheddar Flavor - The trend of releasing limited-edition flavors can create a sense of exclusivity and excitement for consumers which can drive sales.
2. Bold Flavors in Snacks - There is a rising trend of companies creating unique and intense flavors for snack products to offer something new and exciting to consumers.
3. Novelty Packaging - The use of eye-catching packaging designs can help products stand out on store shelves and attract consumers.
Industry Implications
1. Snack Industry - The snack industry can leverage the trend of creating unique and intense flavors to create innovative products that cater to the changing taste preferences of consumers.
2. Food Retail Industry - Retailers can capitalize on the trend of releasing limited-edition flavors and novelty packaging to create an experience for consumers and drive foot traffic.
3. Packaging Industry - The packaging industry can work with food companies to create eye-catching and unique packaging designs that attract consumers and differentiate products from competitors.
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