'Type Connection' Proves That Arial Isn't Meant to be

 - Mar 20, 2014
References: typeconnection & designtaxi
Type Connection is not your usual dating website -- it doesn't choose a type of person, but actual type fonts. It's a game that helps you learn how to pair typefaces. Essentially, while you learn, you get to play matchmaker.

Like a conventional dating website, you start off by choosing a type to pair with. Then, Type Connection will present a list of its potential "dates" for the font you chose. Luckily, on this site, you don't have to worry about your font finding any misleading profiles -- every match is clean cut, is well written and is stylized to your liking.

Pairing typefaces is quite important in the creative industry; It can create visual consistency, emphasis, distraction and appeal. The site's designer Aura Seltzer found a way to make typography humorous and engaging. You won't even notice that as you find your perfect match, you are exploring typographic terminology, type history and much more.