The Neuroscientist-Created TruBrain Drinks Use Active Nootropics
Laura McQuarrie — July 4, 2015 — Lifestyle
References: trubrain
After finding that many energy products are unable to genuinely improve one's ability to focus, a team of trained neuroscientists from UCLA set out to create something more useful—as a result, TruBrain products were born.
These drinks promise to fuel the thinking process, concentration and focus with active nootropics like Oxiracetam, Citicoline, Caffeine and L-Theanine. While these can be found in a cup of coffee or tea, this formula achieves a balance that is both energizing and relaxing, so drinkers are not left with the side effects of most other energy drinks.
The formula also includes a number of nutrients that are said to improve mood and vigilance, while also reducing stress. These vegan, GMO and all-natural energy drinks are made only with flavoring and sweeteners from monk fruit, mangosteen, cactus, cane sugar and agave.
These drinks promise to fuel the thinking process, concentration and focus with active nootropics like Oxiracetam, Citicoline, Caffeine and L-Theanine. While these can be found in a cup of coffee or tea, this formula achieves a balance that is both energizing and relaxing, so drinkers are not left with the side effects of most other energy drinks.
The formula also includes a number of nutrients that are said to improve mood and vigilance, while also reducing stress. These vegan, GMO and all-natural energy drinks are made only with flavoring and sweeteners from monk fruit, mangosteen, cactus, cane sugar and agave.
Trend Themes
1. Brain-boosting Energy Drinks - Opportunity for the development of energy drinks that enhance cognitive function and focus using active nootropics.
2. Nootropic-based Formulas - Opportunity for the creation of products that combine active nootropics with other nutrients to improve mood, vigilance, and reduce stress.
3. Natural and Vegan Energy Drinks - Opportunity for the production of all-natural and vegan energy drinks that use flavoring and sweeteners from plant-based sources.
Industry Implications
1. Beverage Industry - Opportunity for the beverage industry to innovate by incorporating active nootropics into energy drinks with improved cognitive benefits.
2. Nutritional Supplements Industry - Opportunity for the nutritional supplements industry to develop products that combine active nootropics with other beneficial nutrients for cognitive enhancement.
3. Alternative Health and Wellness Industry - Opportunity for the alternative health and wellness industry to introduce natural and vegan energy drinks that promote cognitive function and stress reduction.
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