Anyone who has had the inclination to quit their job and hit the open road will find 'Travel the Planet Overland' to be the ultimate guidebook to help do so (or to dream more effectively).
Available now for preorder on Kickstarter, the guidebook is the work of a family that left their previous life behind in 2009 to instead travel the world. The result of this endeavor is a whopping 100,000 miles traveled and 29 countries seen.
The 'Travel the Planet Overland' guidebook looks to offer a realistic set chunk of information that will ensure that everything is thought of and accounted for before hitting the open road. For those that are already packing their bags, the book stands as a perfect way to prepare. For those that dream, the book helps offer palpable information and stunning photography.
What Makes This Trend Stand Out
- Overland Travel Guidebooks
- The surge of interest in overland travel is creating disruptive innovation opportunities for guidebooks
- Adventure Travel Literature
- The rise of adventure tourism is creating disruptive innovation opportunities for literature that offers comprehensive travel information and inspiration
- Sustainable Tourism Resources
- The growing demand for sustainable tourism is creating disruptive innovation opportunities for guidebooks that provide information on eco-friendly travel options
Sectors Adopting This
- Travel and Hospitality
- Opportunities exist for travel-related businesses to partner with guidebook publishers to provide more comprehensive travel services
- Publishing
- The booming adventure and sustainable tourism sectors present opportunities for the publishing industry to cater to the growing demand for related literature
- E-commerce
- Opportunities exist for e-commerce platforms to partner with guidebook publishers to provide targeted advertising and sales of related travel products
