Nasoya's 'TofuPlus' range of tofu blocks include a range of soybean products that are enriched with vitamins.
In comparison to regular tofu that's made with cooked soybeans, sprouted tofu is prepared from sprouted soybeans. As a result, the end product tends to be easier to digest and is richer overall in protein, calcium and iron. The assortment includes an Organic Black Soybean TofuPlus, as well as an Organic Firm TofuPlus, which is ideal as a substitute in recipes that call for meat.
As stated on Nasoya's Organic Extra Firm TofuPlus, these tofu products are "Vitamin fortified for a no/low meat diet." This is of particular importance to consumers who are looking to incorporate more plant-based sources of protein into their diets.
Why This Trend Is Growing
- Sprouted Tofu
- Sprouted tofu being easier to digest and richer in protein, calcium and iron can be used as a disruptive innovation in the organic food industry.
- Vitamin Fortification
- Enriching soybean products with vitamins can be a disruptive innovation in the natural supplements industry.
- Plant-based Protein
- Plant-based sources of protein becoming more popular can be a disruptive innovation in the health and wellness industry.
Industries Being Reshaped
- Organic Food
- The organic food industry can capitalize on the trend of using sprouted tofu as an alternative to regular tofu.
- Natural Supplements
- The natural supplements industry can benefit from vitamin fortification of food products.
- Health and Wellness
- The health and wellness industry can take advantage of the trend of plant-based options for protein sources.
