Floating Offset Clocks

The 'Time' by jehs+laub Rotates Gracefully to Tell Time

The 'Time' by jehs+laub clock features an almost invisible method of showing the time by doing away with traditional ticking arms and pointed hour hands.

The artistic piece floats on a base that is required to be held in place on a wall for operation. From here, the edge of the 'Time' clock rotates, which in turn moves the minute hand. What's produced is a sundial-like effect with a shadow being cast against the wall behind the clock. While it is relatively simple in design and shape, the 'Time' clock has an elegant appearance that calls to mind much more simplistic timepieces from years passed. If you compare the clock to a standard sundial, the differences are quite minimal.

Floating Clocks with Rotating Edges
The trend of using rotating edges in clocks that create a sundial-like effect.
Minimalistic Timepieces
The trend of using simple and elegant design in timepieces.
Invisible Time-telling Methods
The trend of using unique and creative methods to show the time.

Where This Applies

Home Decor
The trend of minimalistic and artistic timepieces presents an opportunity for the home decor industry to attract more customers.
Luxury Watches
The trend of elegant and simple design in timepieces can inspire the luxury watch industry to incorporate this style into their products.
Innovative Clocks
The trend of using unique methods to show time can inspire the clock industry to create more innovative and creative designs.
SCORE
2.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 26%
Freshness 8%

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