7-Eleven has announced the arrival of beer and cider delivery via its 7Now smartphone app, which will provide consumers with everything they need for entertaining under 'The Beer Necessities' section. The new alcohol delivery option from the convenience retailer is focused on traditional beer options along with craft beer and cider to provide a breadth of varieties for shoppers to choose from. The announcement of 'The Beer Necessities' comes in response to the rising consumer preference for delivery services.
The 7-Eleven beer and cider delivery is being launched nationwide in 18 markets to start including many major cities with a further rollout expected to arrive soon for additional locations. Consumers can also order a wide array of snacks and entertaining supplies from the retailer to avoid the need for any last-minute shopping trips before a party.