Expansive Always-On Display Smartwatches

The Apple Watch Series 7 Offers 18-Hours of Battery Life

The Apple Watch Series 7 smartwatch has been unveiled by the brand as its latest generation range of wearables that will provide users with access to a number of must-have features in an all-new design.

The smartwatch is first and foremost outfitted with an enhanced always-on display that is 20% larger than the previous generation and more than 50% larger when compared to the Apple Series 3. The device will come in 41mm and 45mm size options, and boasts a brightness that is up to 70% brighter indoors than the previous generation to allow for easier viewing.

The Apple Watch Series 7 smartwatch is positioned as the brands most durable wearable yet with an IP6X rating and will be available for purchase later this fall.

Expansive Always-on Display Smartwatches
Smartwatch brands are investing in expanded always-on displays to improve convenience and accessibility.
Improved Battery Life
Smartwatch brands are adapting and innovating with battery technology to improve usage duration, increasing convenience for users.
Health Monitoring Features
Smartwatch brands are incorporating advanced health monitoring features, creating opportunities for businesses in the healthcare industry.

Industries Being Reshaped

Consumer Electronics
Consumer electronics brands manufacturing smartwatches could implement always-on display and battery life improvements to stay competitive.
Healthcare
Healthcare providers could utilize advanced health monitoring features in smartwatches to improve patient care and outcomes.
Fitness
Fitness brands could use smartwatch technology to track and monitor user activity and health data, creating new services and revenue opportunities.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 61%
Freshness 11%