Expression-Based AR Games

Tender Claws' TendAR Stars a Virtual Fish That Responds to Emotions

Tender Claws is planning to launch a new augmented reality game called 'TendAR' in the summer of this year that features "a fish-like creature who becomes increasingly sentient." The game draws players in with its environmental storytelling, augmented reality and technology that is capable of recognizing both faces and emotions. In TendAR, the fish creature called 'Guppy' responds to users' facial expressions and sustains itself by consuming the emotions of others.

The app combines ARCore with the Google Cloud API, which powers the computer vision and object recognition systems. While there are a number of next-generation augmented reality game experiences that draw players in with unique experiences and visuals, experimental games like TendAR are emerging to offer a take on complex subjects such as human emotions.

Expression-based AR Games
Opportunity to create augmented reality games that use facial expressions and emotions as gameplay mechanics.

Industries Being Reshaped

Augmented Reality Gaming
The gaming industry can explore the potential of using facial expressions and emotions as a key element in augmented reality games.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 13%
Activity 58%
Freshness 8%