The Fold AR game within the Fold app is a cryptocurrency-focused pastime for players that will enable them to partake in an interactive experience that will reward them in digital currency. The game comes as something of a take on Pokémon GO but replaces the digital monsters with cryptocurrency that they must go around town collecting. The game will spawn a block between one and 50-feet away from the player every 10-minutes for theme to track down, which helps to actualize the process of Bitcoin mining.
The Fold AR game puts a focus on the play-to-earn model and is likely to be a hit amongst consumers who are just getting started out with cryptocurrency or who might already have extensive knowledge of the market.
Why This Trend Is Growing
- Cryptocurrency Gaming
- Gaming apps integrating cryptocurrencies to gamify trading via gameplay.
- Play-to-earn
- Gamified earning models via crypto, proving users with incentives by completing specific challenges.
- In-app Mining
- Integrating blockchain enabling in-game mining for rewards, stimulating user engagement.
Industries Being Reshaped
- Gaming Industry
- Integrating cryptocurrencies to gamify trading or blockchain technology to incorporate mining in games to stimulate growth and user retention.
- Cryptocurrency Industry
- Creating new gaming experiences based on trading or mining as well as the use of cryptocurrency rewards to create customer loyalty and retention.
- App Development Industry
- Designing and developing games that incorporate blockchain technology, gamification, in-game mining and play-to-earn models in order to create new innovative customer engagement opportunities.
