This 'Taxi Stockholm' Ad Aims to Reduce CO2

 - Feb 3, 2011
References: republikhq & adsoftheworld
Swedish ad firm 'The Republik' joined forces with a cab company to promote the 'Taxi Stockholm' ad, in hopes to publicize its environmental strategy. "Our dedication is no longer a vision," reads the slogan, all to emphasize how imperative clean air is.

Thus far, the cab company has reduced its emissions in half by utilizing cleaner fuel and better vehicles. Slowly but surely, the world is gearing toward a healthier lifestyle, beginning with decreasing its carbon footprint. This 'Taxi Stockholm' ad is one of the many great initiatives seriously being followed by many major global corporations.