Psychedelic Sweets

Mother New York Adds Fun and Flavor to These Sweet'N Low Advertisements

In its attempt to promote the sweetener Sweet'N Low, advertising agency Mother New York has taken a psychedelic turn in its advertising.

This vibrant pink campaign will give your senses a sugar high. The bright pink waves and smiling sugar bits will definitely catch anyone's attention. These wicked ads will surely give your taste buds a pleasantly sweet awakening as you check out the featured gallery.

Implications - Advertisements that rely on art work to grab the viewer's eye are extremely appealing. With the use of art styles, bright colors and childlike illustrations, the advertisements stand out against the typical clutter that is seen in magazine and print advertisements as of late.

Artistic Advertising
Using art styles, bright colors, and childlike illustrations in advertisements to stand out against clutter.
Psychedelic Campaigns
Creating vibrant and visually striking campaigns to catch viewers' attention.
Sensory Marketing
Engaging viewers' senses, such as sight and taste, through advertisements.

Sectors Adopting This

Advertising and Marketing
Exploring new ways to create visually appealing and attention-grabbing advertisements.
Food and Beverage
Incorporating vibrant and visually enticing elements in food and beverage branding to attract customers.
Print and Media
Revitalizing magazine and print advertising by incorporating artistic and psychedelic elements.
SCORE
5.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 81%
Freshness 8%