The Staples Sydney Harbour is a great way for the company to launch their Australian presence. Staples was aiming to let Aussies know what they do, and what their office products do differently.
Staples solidified their Australian enthusiasm by building the Staples Syndey Harbour model from products that Staples sells such as pens, pencils, erasers or folders. Check out the Staples Sydney Harbour model in the gallery or in the attached video.
Implications - With a team spending approximately 190 hours collecting all the Post-it notes required for this project, you can bet that this office product landmark of the Staples Sydney Harbour is a must-see for everyone with an appreciation of stationary and the world of do-it-yourself art.
The Staples Sydney Harbour is Built Entirely from Odd Materials
Edward Baral — January 24, 2011 — Marketing
References: staples.au & dailytelegraph.au