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Everyday Own-Brand Cleaning Products

The SPAR Home + Range Includes a Number of Products

— August 11, 2021 — Marketing
The SPAR Home + range is rolling out from the brand at stores across the UK to provide consumers with a number of solutions that will help when it comes to performing everyday cleaning needs.

The product range includes a total of 12 solutions that are formulated with effective ingredients to help power through a number of different cleaning tasks around the house. Each of the products are branded with eye-catching design elements in mind to help them be more visible on the shelves for shoppers.

SPAR UK Senior Brand Manager Amrit Rebello spoke on the new SPAR Home + range saying, "The total homecare category has seen significant growth year-on-year-on-year, following a surge of purchases at the beginning of the pandemic. The largest growth in the category sits within household cleaning, covering kitchen, bathroom, multi-purpose and floor. Over the last 12- to 18-months we have seen how products with disinfecting properties have soared in demand, including disinfectants, bleach and multipurpose cleaners. To help these products stand out in-store and to enable customers to actively recognise the range, we have created a new design which incorporates a sub brand new to Spar, called Spar Home +. The + sign represents power, a key aspect of what customers would expect from cleaning products.”
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