Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Campbell's Soup Kits Help Consumers Prepare Delicious Soup at Home

 - Mar 3, 2017
References: campbellsoup
In an effort to give consumers more freedom to customize their meals to their exact preferences, Campbell's has created a line of DIY Soup Kits. With four different varieties to choose from, the soup starter kits are the perfect option for those who like to put their own spin on a meal, but may not have the time to prepare everything from scratch.

The Campbell's Soup Kits are customizable bases that are made from a carefully selected blend of grains, seasonings, legumes and dried vegetables. To prepare the soup, all consumers need to do is add their favorite broth and whatever meat or vegetables they prefer. While each variety comes with suggestions for what to add, consumers have the power to customize their soup and choose whatever toppings suit their taste preferences and dietary restrictions.