This retro-inspired soda event brought to life the iconic imagery of the Coca-Cola brand and highlighted some of their most memorable milestones. Part of the brand's international #TasteTheFeeling campaign, the recent event was hosted in a fermenting cellar located in Toronto's Distillery District.
The immersive event featured models dressed in 1950s-era garb including roller skates serving up refreshments in classic Coke bottles outfitted with red and white striped straws. The event also featured a helium bar, where guests could inhale the substance from balloons, while the outside of the old building featured a projection of a classic Coke bottle and even had a striped straw protruding from its roof. The playful event also featured a performance by the Sam Roberts Band and included a red convertible that attendees could pose up in for a photo.