Digital Age Soccer Balls

adidas' Capitano Soccer Ball Design is Decorated with Circuitry

The adidas Capitano Ball is a standout soccer ball design that takes inspiration from electronic circuitry. The soccer ball, influenced by the digital age, is TPU-covered, machine-stitched and boasts details that catch the light thanks to the inclusion of metallic incandescent film. The unique soccer ball design is available in black and white options, as well as other colorful iterations like Solar Red and Solar Yellow. Thanks to the details and colorways of these high-quality soccer balls, players appreciate that the styles are easy to find on the field.

The design on the ball can also be found on soccer shoes and goalkeeper gloves from adidas—which makes the products ideal for perfectly coordinated casual games and training matches.

Digital-inspired Soccer Gear
Incorporate digital elements into sports gear designs to create unique and functional products.
Metallic Incandescent Details
Utilize metallic incandescent film to add eye-catching details to product designs.
Colorful Sports Equipment
Introduce colorful options for sports equipment to improve visibility and availability.

Where This Applies

Sporting Goods
Sporting goods companies can innovate by incorporating digital design elements and colorful options in their products.
Fashion
Fashion brands can explore opportunities to integrate sports gear designs into their clothing lines.
Technology
Tech companies can collaborate with sports brands to incorporate digital elements in sports gear and equipment.
SCORE
4.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 58%
Freshness 9%