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Rapper-Approved Cookbooks

This Snoop Dogg Cookbook Identifies the Rappers Essential Recipes

— August 24, 2018 — Lifestyle
Rapper Snoop Dogg has proven himself as quite the chef thanks to his recent show Martha and Snoop's Potluck Dinner Party that he hosts with Martha Stewart, so now the musician is taking things to the next level with the Snoop Dogg cookbook.

The book is titled From Crook to Cook: Platinum Recipes from Tha Boss Dogg's Kitchen and features 50 recipes that come directly from the musicians personal collection. This includes classic comfort foods with a foodie twist, new takes on traditional meals and much more that is sure to entice fans and avid chefs alike.

The Snoop Dogg cookbook is set to release on October 23 and features 200-pages of vibrant information that makes it a perfect coffee table book when not being used in the kitchen.
Trend Themes
1. Celebrity Cookbooks - The rise of celebrity cookbooks offers an opportunity for innovative recipes that blend the personal brand and unique taste of the celebrity chef with the practicality of the everyday cook.
2. Foodie-nostalgia - The popularity of Snoop Dogg's classic comfort food recipes in his cookbook reflects a broader interest in nostalgic dishes that incorporate modern, foodie twists.
3. Tastemaker-led Marketing - Celebrity chefs like Snoop Dogg offer a rich marketing opportunity for food and kitchenware brands to leverage tastemakers with a loyal fan base to increase sales and brand awareness.
Industry Implications
1. Publishing - The growth in celebrity cookbooks offers a disruption in traditional publishing, creating a platform to create niche books with a built-in audience.
2. Food & Beverage - The celebrity cookbook trend presents an opportunity for food and beverage companies to create innovative products that appeal to nostalgia while incorporating new twists on classic flavors.
3. Kitchenware - The rise of the celebrity chef trend provides an opportunity for kitchenware companies to partner with famous chefs and create limited-edition signature lines of cooking tools and appliances.
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