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Rapper-Branded QSR Pop-Ups

Snoop Dogg Just Unveiled a Snoopified Dogg in Tha Box Restaurant Pop-Up

— July 1, 2023 — Business
Snoop Dogg and Jack in the Box have just teamed up on an exclusive Snoopified 'Dogg in tha Box' restaurant pop-up, a combo meal, and Snoopadelic Shake.

To the delight of fans, Snoop Dogg has taken over a Jack in the Box restaurant in Inglewood, California to open the very first Snoopified Dogg in tha Box restaurant. As part of the restaurant takeover, the rapper is introducing a totally Snoopified menu, which features dishes like Snizzacks and Sidez, Bizurgers, and Tasy Mothercluckers. The menu also includes an exclusive new Snoopadelic Shake, which is an extra-thick vanilla shake blended with orange juice and topped with a generous portion of whipped cream and a sweet cherry.

The big catch is that the Dogg in tha Box restaurant pop-up will only be live for 24 hours beginning June 29 to July 2.

Image Credit: Jack In The Box
Trend Themes
1. Rapper-branded QSR Pop-ups - Opportunity for rappers to collaborate with quick-service restaurants to create exclusive menu items and immersive dining experiences.
Industry Implications
1. Fast Food - Fast food chains can partner with celebrities to create limited-time menu offerings and unique dining experiences, attracting new customers and generating buzz.
2. Celebrity Collaboration - Celebrities from various industries can collaborate with brands to create branded pop-ups, offering fans an exclusive and immersive experience.
3. Experiential Marketing - Brands can leverage pop-up events to create memorable experiences for customers, increasing brand awareness and driving engagement.
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