As tiki bars have begun to enjoy a renaissance across North America, many bars have been quick to join in without having a true understanding of what tiki culture is all about -- for those uninformed and opportunistic proprietors, a crash course via the new Smuggler's Cove book certainly wouldn't hurt. The book gives a thoroughly researched, at times almost academic overview of the history of tiki bars in America and the Polynesian cultures that inspired them.
The Smuggler's Cove book is written by a husband and wife couple who own a bar of the same name. The San Francisco establishment is believed to be the impetus behind the modern revival, and as such the owners take responsibility in educating other bars that might throw a few generic totems around and call it a day.
The book includes cocktail recipes, party decorations, and alcohol options, all with this authentic ethos in mind.
The Smuggler's Cove Book Delves into the History of Polynesian Cocktails
1. Tiki Bar Renaissance - Opportunity for innovative bars and restaurants to embrace the resurgence of tiki culture and create immersive experiences.
2. Educational Hospitality - Opportunity for bars and restaurants to educate their staff and patrons about the history and cultural significance of tiki bars.
3. Authenticity in Cocktails - Opportunity for mixologists and beverage companies to focus on creating authentic tiki cocktails with high-quality ingredients and traditional recipes.
1. Hospitality - Hotels, bars, and restaurants can capitalize on the growing interest in tiki culture by creating unique tiki bar experiences and offering educational programs.
2. Publishing - Publishers can tap into the demand for tiki-related content by releasing books and magazines that explore the history and art of tiki culture.
3. Beverage - Beverage companies can develop and market authentic tiki cocktail mixes, spirits, and ingredients to cater to the growing demand for tiki culture products.