Wood Chip Display Cases

Hironobu Yamabe's 'Short by Short' Displays Wasted Wood

Let everyone know just how wasteful design can be with Hironubu Yamabe's 'Short by Short.' Yamabe's design is a wooden frame filled with wood shavings that were made while making the frame.

'Short by Short' serves as a good reminder as to how wasteful modern design can be. Yamabe's design takes the waste that would have been thrown away and makes it part of the design.

Implications - Consumers in modern society are looking for ways to stay green. Products that promote a sustainable lifestyle are appealing to those who want to protect the planet. Companies trying to increase their number of shoppers could focus on this when coming out with their newest items.

Sustainable Design
Designing products that promote a sustainable lifestyle and reduce waste.
Upcycling
Utilizing waste materials to create new and innovative designs.
Environmental Consciousness
Consumers seeking products that align with their desire to protect the planet.

Who This Affects Most

Furniture
Creating furniture pieces that incorporate upcycled materials and sustainable design practices.
Home Decor
Offering eco-friendly home decor items made from recycled or repurposed materials.
Retail and Consumer Goods
Developing and marketing products that highlight their environmental consciousness and appeal to eco-conscious consumers.
SCORE
2.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 21%
Freshness 8%