Photographer Jesse Koska teamed up with Los Angeles label SeeYou Monday to shoot an exclusive C-Heads editorial starring Kristina from Wilhelmina Models.
SeeYou Monday takes pride in its influences; namely, the past and present culture of Downtown Los Angeles. The girl who wears SeeYou Monday is simultaneously edgy and familiar; she is both contemporary and retro; she is eclectic yet traditional. The SeeYou Monday woman is one who is a bundle of contradictions, yes, but she's not fearful of them. Rather, she wears them as a badge of honor.
Kristina perfectly embodies the playful, rambunctious spirit of the SeeYou Monday chick in this editorial. Her feminine-yet-edgy look was completed with hair and makeup by Marygene.
Why This Trend Is Growing
- Playful Grunge Fashion
- Disruptive innovation opportunity: Explore new ways to combine edgy and familiar elements in fashion to attract the modern eclectic consumer.
- Retro-inspired Fashion
- Disruptive innovation opportunity: Develop innovative ways to incorporate retro styles into contemporary fashion, providing a nostalgic yet trendy appeal.
- Eclectic Fashion Trends
- Disruptive innovation opportunity: Embrace the contradictions in fashion and create unique, unconventional styles that celebrate individuality.
Industries Being Reshaped
- Fashion Design
- Disruptive innovation opportunity: Introduce novel techniques and materials to push the boundaries of fashion design, catering to the playful grunge aesthetic.
- Cosmetics and Beauty
- Disruptive innovation opportunity: Create makeup and hairstyling products that complement the edgy yet feminine look of playful grunge fashion.
- Creative Photography
- Disruptive innovation opportunity: Experiment with innovative photography techniques to capture the spirit and essence of the playful grunge fashion trend.
