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Williams Sonoma & Questlove Collaborated on a SNEAKIES Seasoning Set

 - Jan 10, 2019
References: williams-sonoma & businesswire
Inspired by his love of popcorn, the movies and popcorn seasoning, Questlove teamed up with Williams Sonoma to introduce the SNEAKIES popcorn seasoning set. The seasonings, available in Lemon Pepper, Saturday Morning Cereal and Truffle Parm Rosemary flavors, are packaged in pocket-sized containers with on-the-go use and even "sneaking" into the movie theater to enhance buttery movie popcorn with even more flavor.

Questlove's collaboration with Williams Sonoma also introduced the Popcorn Cold-Pressed Avocado Spray Oil, which helps to maximize the coverage that the seasonings provide, and a special Glow Bowl for serving.

For a limited time, the on-the-go popcorn seasoning collection is available through nationwide iPic movie theaters. To kick off this launch, Questlove created a trailer for the SNEAKIES popcorn seasonings.