Sustainable Scouts Uniforms

Girl Scouts is Introducing New Uniforms Made with Recycled Materials

This summer, Girl Scouts is introducing eco-friendly new scouts uniforms featuring recycled materials. While the fresh designs keep the traditional color scheme and overall design, the updated sash, vest and tunic now feature a mix of 40% recycled material, equal parts virgin polyester and 20% cotton. These items make the most of REPREVE fiber from Unifi, which is made using recycled post-consumer plastic bottles.

With these sustainable new uniforms, Girl Scouts is introducing an upcycling program to turn unused products into new materials. As of August 2021, existing sashes and vests and other unused products will be transformed into aprons, pillows, totes and crossbody bags.

For the first time in 20 years, Girls Scouts is introducing new official apparel for Daisy, Brownie, and Junior Girl Scouts for girls from kindergarten to grade five. These apparel designs were influenced by the 90s and vintage Girl Scouts styles.

Eco-friendly Uniforms
Introducing new eco-friendly girl scouts uniforms featuring recycled materials and opening upcycling program for unused products.
Sustainable Upcycling
Transforming unused girl scouts uniforms into aprons, pillows, totes, and cross body bags.
Vintage Revival
Introducing new official apparel for Daisy, Brownie, and Junior Girl Scouts influenced by 90s and vintage Girl Scouts styles.

Who This Affects Most

Sustainability
Girl Scouts is embracing sustainability by using recycled materials and upcycling unused products.
Fashion and Apparel
Girl Scouts is introducing new apparel designs for Daisy, Brownie, and Junior Girl Scouts that are influenced by 90s and vintage styles.
Upcycling Industry
Girl Scouts' upcycling program can create disruptive innovation opportunities in the upcycling industry.
SCORE
0.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 7%
Activity 3%
Freshness 10%