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Kombucha-Infused Scalp Rinses

The R+Co's TEACUP Rinse is a Post-Shampoo Treatment

— May 6, 2021 — Fashion
R+Co's TEACUP Peacholine + Kombucha Detox Rinse is designed to be used after shampooing as a scalp rinse to clear away water minerals, remove tangles and boost smoothness and shine. The tea-themed product was influenced by the inclusion of kombucha, a potent fermented tea that "acts as a magnet to draw out calcium, iron and other mineral deposits to be rinsed away. Delivers shine, strength and smoothing benefits."

A few of the other key ingredients in TEACUP are peach leaf extract (also known as peacholine,) sunflower extract and neem leaf extract. After shampooing and conditioning, this scalp rinse is designed to be squeezed directly onto the scalp with its targeted nozzle and left for one to three minutes before it's ready to be washed away.
Trend Themes
1. Kombucha-enhanced Personal Care - There is an opportunity for personal care companies to incorporate kombucha, a potent fermented tea, as a key ingredient in their products for added benefits such as shine and smoothing.
2. Scalp Health-focused Products - As consumers become more aware of the importance of scalp health, there is an opportunity for companies to develop products specifically targeted toward improving and maintaining scalp health.
3. Tea-based Beauty Products - There is a trend emerging for tea-themed beauty products, such as the TEACUP Peacholine + Kombucha Detox Rinse, providing an opportunity for companies to incorporate various teas in the products they offer.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry could develop products specifically for scalp health and incorporate trending ingredients like kombucha and other teas in their formulations.
2. Natural and Organic Products - As consumer demand for natural and organic personal care products continues to rise, there is an opportunity to develop natural and organic scalp rinses using ingredients like kombucha, peach leaf extract, and neem leaf extract.
3. Health and Wellness - The rising trend of scalp care products infused with health-promoting ingredients such as kombucha and peach extract could expand into the health and wellness industry, providing remedies for scalp problems and promoting overall wellness.
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