In partnership with neon artist Juno Shen, Fresh created three limited-edition Kombucha Facial Treatment Essence products for day and night use with packaging inspired by different auras.
Made with antioxidant-packed fermented black tea, the skincare products are rich in smoothing, de-stressing benefits to support luminous, hydrated skin. Within the formula, there's also an active ingredient technology that assists the skin's ability to repair visible signs of stress. Additionally, the nourishing treatment essences for the face, neck, and décolletage include hyaluronic acid for plump, smooth and soft skin, and Artemisia flower for a more even complexion.
Shen took cues from light and the natural beauty within everyone to create a color scheme that uses purple to convey confidence and power, pink for strength and optimism, and orange for bravery and energy.
What's Driving This Trend
- Antioxidant-rich Skincare
- The infusion of antioxidant-packed fermented black tea enables skincare products that fortify and rejuvenate the skin.
- Active Ingredient Technology
- Leveraging active ingredient technology in skincare empowers formulations to repair visible signs of stress more effectively.
- Aura-inspired Packaging
- Kombucha Facial Treatment Essence's uniquely designed packaging, inspired by individual auras, elevates consumer experience through visual and emotional engagement.
Who This Affects Most
- Skincare
- The skincare industry benefits from innovative products that incorporate fermented ingredients and advanced repair technologies.
- Beauty and Wellness
- Beauty and wellness industries merge as skincare products incorporate elements like hyaluronic acid and natural extracts for holistic treatments.
- Art and Design
- Collaborations with artists like Juno Shen highlight the intersection of art and packaging design, appealing to aesthetics and brand differentiation.
