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Viral Video Rebuttals

McCain Ad Defends Sarah Palin for Obama's "Lipstick on a Pig"

— September 10, 2008 — Pop Culture
John McCain’s turnaround time to defend Sarah Palin is truly remarkable. It seems mere hours after Barack Obama said, “You can put lipstick on a pig,” as the crown cheered, adding “It’s still a pig.”

“You can wrap an old fish in a piece of paper called change. It’s still gonna stink.”

“We’ve had enough of the same old thing.”

John McCain quickly launched this viral video response to those defamatory comments, which some say were Obama’s way of indirectly calling Sarah Palin a pig.

Hotair.com supplemented the new video, seen above, with this older video in which Obama apparently gives Hillary Clinton the flip, seen below.

Trend Themes
1. Viral Videos - Opportunity to create viral videos as a response to controversial comments or events.
2. Political Advertising - Chance to utilize videos as a means of political advertising and defense.
3. Online Rebuttals - Growing trend of using online videos for immediate rebuttal to defamatory remarks or accusations.
Industry Implications
1. Digital Marketing - Disruptive innovation opportunity in creating unique and attention-grabbing video content for political campaigns.
2. Social Media - Opportunity to leverage social media platforms for the dissemination and amplification of viral video responses.
3. Political Consulting - Chance to offer services that include creating effective video responses and managing online reputation for politicians.
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