The RunKeeper app is targeted towards people who are non-athletes. The app recently launched and unlike its flagship app that will track your activity during exercise, the RunKeeper app will track all of your daily activity regardless of your physical activity.
This is a great app for those who live extremely busy lifestyles but would still want to get some sort of physical activity into their daily routines. The RunKeeper app allows them to see how much activity they are already doing and then they can add depending on how much more they would like to do overall. The RunKeeper app runs similar to the Fitbit or Nike+ + Fuelband trackers. It keeps a tab on all your movements throughout the day and you can even set activity goals for the day.