Sun-Hindering Hammocks

The Free-Standing Royal Botania Surf Lounger Creates its Own Shade

I’ve always loved the idea of hammocks, but have rarely found them to be as comfortable as the Royal Botania Surf Lounger looks to be. Unlike its cousin the Wave, this model is anchored on both sides, making it an ideal swinging seat for two people at once.

Embodying a beautiful elliptical form composed of the metal frame and canvas seat and canopy, the Royal Botania Surf Lounger doubles as a sculptural work of art.

Free-standing Hammocks
Opportunity to create innovative sun-protection features in hammocks.
Elliptical Loungers
Opportunity to create sculptural, aesthetically-pleasing outdoor furniture.
Swinging Seats for Two
Opportunity to design hammocks that can accommodate two people comfortably.

Where This Applies

Outdoor Furniture
The outdoor furniture industry can incorporate new sun-protection features in their hammock designs.
Art and Design
The design industry can create aesthetically pleasing outdoor furniture that doubles as a work of art.
Tourism and Hospitality
The hospitality industry can offer comfortable and aesthetically pleasing outdoor furniture to enhance guest experience in tropical destinations.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 74%
Freshness 8%