Rick Owens by Non Format Create Collaborative Pure & Authentic Lookbook
References: rickowens.eu & trendland
A pure, crisp and clean cavas is the only way to explain the Rick Owens by Non Format lookbook layout. Owens is known for his modern minimalist cuts, structure and fresh look. He breaks boundaries in extravagant jewelry; however, he presents this only on a minimalist canvas. This distilled look captures the eye of architects and interior designers who often mimic Owens' work through furniture and home decor.
With intricate levels and cuts, the lookbook resembles the exact work of the Rick Owens clothing line. The geometric integrity of each slide portrays homage to Owens' traditional thought. Non Format is a Paris-based design agency that has worked with the fashion company for over a year building thought-provoking work.
With intricate levels and cuts, the lookbook resembles the exact work of the Rick Owens clothing line. The geometric integrity of each slide portrays homage to Owens' traditional thought. Non Format is a Paris-based design agency that has worked with the fashion company for over a year building thought-provoking work.
Trend Themes
1. Minimalist Fashion - Disruptive innovation opportunity: Develop sustainable and eco-friendly materials for minimalist fashion designs.
2. Architectural Fashion - Disruptive innovation opportunity: Integrate 3D printing technology into the production of architectural-inspired fashion pieces.
3. Collaborative Lookbooks - Disruptive innovation opportunity: Create interactive and immersive digital lookbooks that allow customers to experience the brand's aesthetic in a new way.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Utilize virtual reality technology to offer virtual fitting rooms and enhance the online shopping experience.
2. Furniture and Home Decor - Disruptive innovation opportunity: Incorporate minimalist fashion elements into furniture and home decor designs to create cohesive and modern living spaces.
3. Design and Advertising - Disruptive innovation opportunity: Develop innovative and visually stunning advertising campaigns that capture the essence of minimalist fashion and inspire creativity.
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