Illustrated Bathroom Tissues

The Renova Design Toilet Paper is Colorful

Renova Design Toilet Paper rolls are sure to keep you amused while on the toilet.

The 2-ply toilet paper, according to the Renova site, is "printed over white tissue, very soft and absorbent and made of 100% virgin pulp." The Renova Design Toilet Paper rolls are available in packs of 9, with 140 sheets on each roll.

The best part about this designed toilet paper? Each roll has a different illustration on it, therefore it is always a surprise to see what is in store when unrolled.

Photo Credits: trenddelacreme, shop.renovaonline.net

Implications - Products that are seen as necessities have difficulty finding a unique selling point as the product is a staple with many competitors; therefore, there is a need to come up with quirky ideas to grab consumers' attention. By offering a fun experience rather than a traditional one, a company can capitalize on a person's need to be constantly happy.

Designed Toilet Paper
Opportunity to create unique and eye-catching toilet paper designs that offer a fun and surprising experience for consumers.
Quirky Necessities
Trend towards creating unconventional and novelty products within essential categories like toilet paper to stand out in a crowded market.
Personalized Bathroom Products
Growing demand for personalized and customizable bathroom products, including toilet paper, to cater to individual preferences and tastes.

Where This Applies

Toilet Paper Manufacturing
Innovative toilet paper designs open up new opportunities for manufacturers to differentiate their products and attract customers in a competitive industry.
Retail and E-commerce
Online and offline retailers can tap into the trend of quirky necessities by offering unique toilet paper designs to enhance their product offerings and attract customers.
Personal Care Products
Personal care industry players can explore the potential of personalized bathroom products, including customized toilet paper, to meet the evolving preferences and demands of consumers.
SCORE
2.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 13%
Activity 59%
Freshness 8%