Hopdoddy Burger Bar is going against the grain by swapping its plant-based meat offerings with a new regenerative meat supplier.
For those unfamiliar, regenerative meat comes from animals grazed on pastures without synthetic chemicals, and not treated with hormones or antibiotics. The idea is that regenerative grazing helps to create more healthy soil, fortify pastures, and sequester more carbon than traditional cattle raising methods.
Hopdoddy Burger Bar has begun sourcing its regenerative meat from Force of Nature, which is a fellow Austin-based company. As the chain explained, "Simply put, a single burger jumpstarts a regenerative food system proven to cool our planet, purify our air and water, rejuvenate our soil, and raise animals like they deserve."
You can now try regenerative meat (or opt for conventional beef) on four of Hopdoddy's burgers.
Image Credit: Hopdoddy Burger Bar
What Makes This Trend Stand Out
- Regenerative Meat
- Using regenerative meat can help cool the planet, purify the air and water, and rejuvenate the soil.
- Healthy Soil
- Regenerative grazing can fortify pastures and create more healthy soil.
- Sustainable Farming
- Switching to regenerative meat promotes a regenerative food system and raises animals ethically.
Sectors Adopting This
- Food and Beverage
- The food and beverage industry can benefit from incorporating regenerative meat to offer sustainable and environmentally friendly options.
- Agriculture
- The agriculture industry can explore regenerative grazing methods to improve soil health and reduce environmental impact.
- Restaurant
- Restaurants like Hopdoddy Burger Bar can disrupt the industry by sourcing regenerative meat, appealing to conscious consumers.
